It's the corporate retailers "golden quarter", or it is meant to be, that time of year when you are supposed to run about mad, feeling under an obligation to buy all your friends and family lots of all those shiny boxes of crap. Stuff they don't really need and in all probability don't particularly want. However the pandemic has knocked a hole in the corporate retailers plans, even although their friends in government are doing all they can to get you back into all those shopping malls and to hell with health and safety. So let's not fall for their duplicity, we've got by in recent months without buying their pretty boxes of crap. Let's continue with that and see their heap of shining tatty, boxes of the latest whatever, that we'll be told in a few months, that it is out of date and has to be renewed, standing and rotting. Let's see all those greedy retailers weeping over their mountains of tat and froth rotting in store rooms. We don't need your sweatshop garbage to fill our cupboards and empty our purses, so you can buy another luxury yacht.
The following is from Not Buying Anything:
Gift giving is changing. It may never be the same again. You can thank the pandemic for that. The spell of consumerism has been broken, and you can thank the pandemic for that, too. There will be no returning to "normal", despite what we are being told.
Was normal that great anyway?
Do we really want to return to that?
Not when normal is wage slavery in order to survive.
Not when normal is a declining standard of living for most... but not all of us.
Not when normal is rich people going for all the marbles in a global takeover.
Not when normal is the unleashing of violence upon people in other countries that have resources we want, as well as upon our own people... if they are the "wrong" people.
Not when normal is working harder for less, and not having enough time to live.
And certainly not when normal is buying people things they don't want or need because of feelings of obligation, misplaced love, a large dose of advertising arm-twisting, and an even larger dose of "it's the patriotic thing to do".
This gift-giving season, think about a more sensible approach, or consider no gifts at all.
A pandemic is a great excuse to take a break! Do we really want to think about mindless ritual gift giving with so many other more important things going on right now?
If you do give gifts, think of giving something appropriate for this pandemic holiday season. Highly appreciated by most would be things actually needed. And there is so much need right now. That is the way to go this year, and every year.
Gift Giving In A Pandemic
- food, water, clothing, shelter
- toilet paper (this year's hot gift for sure)
- or better yet, an add-on bidet, or tabo
- tea, coffee, and chocolate provide a moment of respite in hard times
- rent money
- books (the old fashioned kind that don't need electricity to work)
- face masks, hand cleaner, disinfectants
- help paying health care costs
- best is to give the gift of your time
And remember, the gift of nothing is nice if the person in mind doesn't need anything.
Sometimes nothing is better than something.
